GOLD RUSH / OLD AS DIRT AND GOLD STYLEGUIDE / DISCOVERY CHANNEL

Mini styleguide for apparel and home goods for Gold Rush on Discovery Channel. We designed some dirty golden graphics and funny catch phrases to show the brands cool side. Because you gotta live your life like its golden, and gold is super cool, ya dig!

CREDITS:
Creative Director: CC Bursell
Graphic Design: Brian Magner+ Denny Chen
Copy: Samantha Berger